Build Your Own Pro-Quality WordPress Website
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An easy-to-follow course how how to build your own pro-quality WordPress website powered by the Genesis Frame work.
Whether you’re a business owner, an entrepreneur, a marketing manager or a website designer with not much experience in WordPress, this course will teach you how to build a great-looking, high-performing WordPress-powered website, without spending more money than you have to.
When you complete the course, you’ll be a lot more comfortable at publishing and editing your own WordPress website – and being aware of the pitfalls to avoid.
You’ll be shown how to set up your domain, what host to use, how to install WordPress and what settings are essential to get right at the beginning.
You’ll also be shown how and why you should use the Genesis Theme Framework and how to manage your own site design within a Genesis Child Theme.
You’ll learn…
– How to register a domain, where to register it and how to point the domain towards your website host
– What the difference between different website hosting options are and which option is right for them
– How to set up WordPress on both HostGator and Traffic Planet Hosting
– How to edit the core WordPress settings to ensure that the site set-up is optimized
– How to install and optimize Genesis, the leading WordPress Theme Framework and understand why using Genesis is important
– How to find, select, install, optimize and personalise Genesis Child Themes so that the overall site design is modern and appealing
– What WordPress Widgets are, how to use them and how they add additional site functionality
– What WordPress Plugins do, why they are important and how they impact different aspects of a site
No prior knowledge is required. However, you should have an intention to or a desire to build a great-looking, modern, WordPress-powered website
If you’re a frustrated website manager, a designer that needs to understand how to really use WordPress or a freelance entrepreneur that wants to build your own site, then this course is ideal for you.
What are the requirements?
– No prior knowledge is required. However, you should have an intention to or a desire to build a great-looking, modern, WordPress-powered website
What am I going to get from this course?
– Over 31 lectures and 2.5 hours of content!
– Know how to register a domain, where to register it and how to point the domain towards your website host
– Understand the difference between different website hosting options and which option is right for them
– Know how to set up WordPress on both HostGator and Traffic Planet Hosting
– Know how to edit the core WordPress settings to ensure that the site setup is optimized
– Know how to install and optimize Genesis, the leading WordPress Theme Framework and understand why using Genesis is important
– Understand how to find, select, install, optimize and personalise Genesis Child Themes so that the overall site design is modern and appealing
– Find out what WordPress Widgets are, how to use them and how they add additional site functionality
– Understand what WordPress Plugins do, why they are important and how they impact different aspects of a site
– Leave this course will an ability to publish a great-looking, modern WordPress-powered website
What is the target audience?
– This course is ideal for business owners, entrepreneurs and marketing managers who want to build their own great-looking, modern, WordPress-powered website. It is unlikely to suit experienced WordPress developers.
Internet Marketing Course
Digital marketing is the component of marketing that utilizes internet and online based digital technologies such as desktop computers,
mobile phones and other digital media and platforms to promote products and services. Its development during the 1990s and 2000s,
changed the way brands and businesses use technology for marketing. As digital platforms became increasingly incorporated into marketing plans and everyday life,
and as people increasingly use digital devices instead of visiting physical shops, digital marketing campaigns have become prevalent,
employing combinations of search engine optimization (SEO), search engine marketing (SEM), content marketing, influencer marketing, content automation,
campaign marketing, data-driven marketing, e-commerce marketing, social media marketing, social media optimization, e-mail direct marketing, display advertising,
e–books, and optical disks and games have become commonplace. Digital marketing extends to non-Internet channels that provide digital media, such as television,
mobile phones (SMS and MMS), callback, and on-hold mobile ring tones. The extension to non-Internet channels differentiates digital marketing from online marketing.
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